BIRMINGHAM, Ala. -- The Southeastern Conference, along with Mercedes-Benz Stadium, the Georgia World Congress Center, and local hotels participated in an environmental sustainability program throughout the week of the SEC Football Championship Game in December.
The program included collaboration among the aforementioned groups to promote sustainability efforts around the game and to support sustainability initiatives previously implemented.
Among the three Atlanta hotels that participated in the sustainability program, it is estimated that up to 225 unused team meals from these hotels were donated to a local Atlanta Food Bank. A total of 22,410 gallons of rain harvest were recovered, more than 18 kilowatt hours of energy saved and solid waste was reduced through the use of new technology.
At Mercedes-Benz Stadium, additional recycle bins were dispersed at events associated with the SEC Championship Game, and in an effort to reduce waste, 24,000 square feet of signage was reused from the previous year's SEC Championship. A total of 3.1 tons of compost, 2.2 tons of cardboard, a one ton of pet plastic bottles, and .15 tons of aluminum cans at Mercedes-Benz Stadium were diverted from landfills.
In addition, as part of Allstate SEC Good Works Day, the C.T. Martin Recreation center underwent a beautification project, which involved cleaning litter, trimming trees and mulching tree beds. Allstate is official corporate sponsor of the SEC.